Role:
HEAD OF UX-UI
Sizewise
WHAT IS SIZEWISE?
Sizewise, web-based desktop and mobile platform, takes children's footwear shopping to the next level. This award-winning technology leverages the power of AI, Machine Learning, and cutting-edge computer vision to ensure a seamless and accurate sizing experience.
Sizewise allows users to scan their child's foot using a mobile device, providing an accurate fit recommendation, They can scan at Home by simply scanning the child's foot using the app and getting a precise size recommendation.
They can also scan In-Store: Utilize the app's QR code function in-store to save time and avoid the hassle of trying on numerous shoes.
Order the Perfect Fit Online, With the accurate size recommendation obtained through the scan, the user can confidently order the perfect fitting shoes online using the desktop and mobile dashboard and marketplace, eliminating the need for returns due to size discrepancies, Sizewise integrates seamlessly with major online stores of leading footwear brands.
WHAT DID I DO THERE?
I significantly contributed to business growth by expanding our customer base to include two major UK and European brands. This achievement was driven by a comprehensive User Experience (UX) and User Interface (UI) redesign of our app and its accompanying dashboard.
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User-Centered Design: I championed a user-centered approach, conducting in-depth research to understand client needs. This involved creating user personas and mapping user journeys to identify pain points and opportunities for improvement.
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Collaborative Problem-Solving: I actively facilitated discussions with clients, translating their requirements into clear and functional interface designs. This collaborative process ensured solutions aligned with user goals and business objectives.
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Effective Communication: I served as a bridge between design and development teams, fostering clear communication and ensuring efficient execution of the design vision.
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Intuitive Interface Design: Leveraging the research findings, I spearheaded the design process, crafting intuitive user interfaces and responsive layouts. This resulted in an exceptional UX that streamlines user workflows and enhances overall user satisfaction.
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Impact on business growth by quantifying customer acquisition.
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Strategic approach to UX design by highlighting user research and collaboration.
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Communication skills by demonstrating your ability to bridge the gap between teams.
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Design expertise by focusing on user-centered interface creation.
By using stronger verbs and a more formal tone, this version presents your accomplishment in a more professional light.
